Chicago Based Copy Writer
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Blood Drive

 

Stay Selfish. Give Blood.

 

Problem: According to the Chicago Tribune, Blood Banks servicing the Chicago are at a critically low level not seen in several years

What we know: Donating blood is a selfless act. Hours spent selflessly donating blood to save lives. We know the facts, a little work saves lives. Yet, there is still a problem

So who should we turn to? The Selfish. Turns out, donating blood has some serious self loving benefits like: Improve Overall Cardiovascular Health, Lower Risk of Cancer and Burn up to 650 Calories.

The IDEA:

Let's re-frame giving blood from a selfless act to a selfish act.

 
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Taking this out in the World